So you want to be a freelance graphic designer? It can be a great career, but it can be so overwhelming to get started. Whether you're a brand new freelance graphic designer or a seasoned part-timer looking to ditch your corporate job and work full-time for yourself, it's so important for you to find your niche as a graphic designer. There are many ways to find your niche as a graphic designer - this might look like niching down to a specific type of design (brand design, web design, social media design, etc) OR doing a variety of design services for one specific group of people (ie social media design for Pinterest Managers). You can ...
How to Grow your Email List in 2023
Most passive income streams all have one thing in common - a sales funnel.If you're new to passive income, you may be thinking "that's great and all, but HOW do I get people in my funnel?!" You use what we call an opt-in - aslo known as a lead magnet! This can be a variety of things, and it will be different for every business. Your lead magnet should be tailored to your specific customers AND product - something that will draw your target audience into your mailing list. Of course, this is not limited to passive income streams! If you sell physical products, you can (and should!) also offer a lead magnet to draw people into your email list ...
The Etsy Sellers Guide to Branding your Shop
So, you want to brand your Etsy shop? Hooray! You are in the right place - this post is the complete guide to branding your Etsy store. Personally, I think any online business - whether it’s a blog, small shop, or influencer - should have a brand. Despite being a brand designer, I am here to tell you that you do not necessarily need a pricey strategy based brand design - even if that is my specialty! When you are just starting out or simply can’t afford it, you can DIY most - if not all - of your brand. And I’m here to help show you how to do just that with these seven simple steps to brand your Etsy store. 1. Design/purchase a ...
7 Mistakes to Avoid when Branding or Rebranding Your Business
Are you planning a re-brand of your business? Or maybe you’re starting a brand new business and are looking to DIY your logo design. As a small business owner, I 100% understand the need to save some $$$ when you’re starting out and am a BIG fan of DIY-ing whatever is necessary to save some cash. So let me help you out, as a brand designer! Today I’m sharing what mistakes to AVOID doing when branding or rebranding, so you can get the best brand possible for your new business. Please don’t feel bad if you’ve done these things before with a previous DIY brand job! We all learn from the past, and you can correct these mistakes ...
How to Generate Passive Income as a Graphic Designer
So you want to learn about passive income for graphic designers! As graphic designers, we already have the benefit of a great work-from-home business idea from the get-go: freelance client work. I’ve had a side hustle of freelance design clients since before I even graduated from my graphic design program in college, everything from one-off web design projects to monthly design management. As great as it is, it can feel like you’re trading your time for money and that puts a limit on how much you can earn (outside of scaling your business into an agency with subcontractors but that is a whole different topic). Enter passive ...
